LAYETTE ABSORBA - Double-sided enamelled plate with square return - 1953 signed "M.Rousseau" manufactured in 700 copies ( source: "Histoires de plaques de Pierre Meyer") Good condition, very good colours, good brightness, minor impact on a corner at the bottom, chips mainly around the edges, minor oxidation on the image. Enamelling: "émaillerie Alsacienne Strasbourg". 47.6 x 45.2 cm. Mr Giot and Mr Gitton, a French advertising couple, created the Absorba brand in 1949 (Troyes - Aube) with absorbent, comfortable and soft nappies. It was a huge success! The reason was simple: we were in the middle of a baby boom. The brand was bought by Poron in 1954. In 1965, it diversified into the production of babywear and underwear.