THE GROSJEAN COW - (Gruyère cream in Lons-le-Saunier/Jura) rare and large lithographed cardboard POS display signed "André Roland" circa 1950. Good condition, minor wear mainly in the margins. With its stand on the back. Printed by "Sté d'exploitation des Est de la Vasselais - Paris". 70.5 x 50.5 cm. Fromageries Grosjean Frères was founded in Lons-le-Saunier (Jura) in 1901 by Octave Grojean. In 1970, GROSJEAN was bought by Nestlé, then Besnier, then the Lactalis group (source: camembert-museum.com).